Popular Life Insurance Co. Ltd. established by a group of local enthusiastic entrepreneur started its operation in September 26, 2000. Since inception, Popular Life set before itself a high standard of all round performance coextensive with professional soundness and proficiency. It soon made a mark in the life insurance arena by not only being the leader among the private sector indigenous companies, but by undertaking and successfully implementing innovative and welfare oriented life insurance schemes. But more importantly, in fulfilment of the avowed commitment towards social development, Popular Life introduced micro-life insurance-cum-savings products specially suited to the needs and pockets of poor people of the country who constitute more than 80% of the people of Bangladesh.